스마트스토어 창업 Smart Store, is it possible to start a business without capital?

스마트스토어 창업C.S.Lewis
Review of smart store operation for one year starting with 0 won capital

”This is the best time to make money since Dangun.”
“Starting a business with no capital is possible!”

I learned about ‘Shin Saimdang’ thanks to YouTube’s algorithm.
 YouTube channel.  Is it possible to start a business without capital?
The debate continued and I couldn’t hold back my curiosity.
I experienced it firsthand for a year.

one line summary
1. I started a smart store after watching a YouTube video.
2. I started as an individual seller without registering a business. 
     100% consignment sale
3. The initial investment was 0 won and there was no inventory. Without comment
   Sourcing products.
3. The first order came in 6 days after starting.
4. 46 products registered in one year
5. Among the 46 products, there was one that received orders every day.

6. I tried to sell mainly interior accessories, but the most
    The top 3 best-selling products were all desks.
7. It is important to first decide on the variety to be sold and then jump into the market.
   Realizing that this is the biggest mistake a seller should avoid making.
8. Data Lab, Item Scout and
    Price competitiveness through the same keyword analysis system
   It is important to find products and keywords.
9. Difficulties in CS processing, financial management, and inventory management without a complete business environment.
10. Products that have been selling consistently for the past 4 months
        All sales have been discontinued.

11. After stopping sales, I analyzed keywords with a focus on ‘study and analysis’ rather than sales (read books related to marketing, branding, and management every day)
12. During the one year of operating the smart store as an individual seller (actual = 3 months), total sales of 918,500 won were generated.
    (Since most products were discontinued after the 4th month, sales were actually generated over a 3-month period)
13. Average margin per product was approximately 20% over 3 months.
     Put 200,000 won in your pocket with just a mouse click.
     (I think that investing 15 minutes a day will produce greater output compared to input)
14. The biggest disadvantage of being a private seller is
      This means that advertisements cannot be run.
15. Smart store sales are based on advertising investment.
      It is a system that occurs proportionally.

16. In other words, individual sellers (all of us) who have not been issued a business registration certificate can run a business that creates something from nothing.
       However, it only amounts to earning pocket money.
17. Smart Store uses advertisements and keywords to drive sales.
      It affects more than 90%.
18. At this point, smart stores are said to be a red ocean, but I still think it is a blue ocean.
19. In April 2021, a business registration certificate and mail order business were issued and approved for formal operation.
20. I decided to risk everything in 2021. The goal is to achieve monthly net profit of 1.5 million won as of March 2022
21. All processes for the next year will be recorded on Brunch

22. So, is it possible to start a smart store without capital?
     possible. However, there are limitations for individual sellers who cannot run advertisements. The technical term ROAS (revenue to advertising cost) does not exist for nothing. My conclusion after experiencing it for a year is that although it is possible to start a business without capital, it seems close to impossible in many ways.

If you have any other questions
Please feel free to DM me on Instagram (@min_t.98) 🙂

I am a 5-year-old N-jober who started my business at the age of 21.

스마트스토어 창업

로이야